Along with an extended time to turn a business green, it also takes much effort and intense dedication to do it properly. Tax Incentives Moreover, going green will not only positively impact your customers but also your employees. Going green may seem to be the latest trend, but it is a trend with a variety of benefits for business owners. Eco-friendly practices used by canny business owners are not only showing strong results on bottom lines; the positive effects of going green also manifest themselves in employee productivity and morale, as well as your brand’s image and reputation.Read on to learn about six key benefits of going green as a business owner. Why Businesses Should Go Green. Aug 23, 2017. Twenty years ago, much of the corporate talk about "going green… Competitive Advantage. it will also make them feel like they are part of a community that cares which will boost your employees’ loyalty towards your business. Going green is an opportunity to promote the success of your business. In order to start a new business somewhere, you need to get the local population to trust you. Going green can have economic benefits for communities, businesses and households. Companies go green, on this theory, because they buy into the “business case” for sustainability. The Pollyanna view that going green is a win-win for all corporations at all times deserves to be refuted. Your employees will feel safer working for green businesses as there will be a healthier work environment. With climate change gaining more and more attention, governments too have taken action in order to persuade businesses to go green. 1. By Content provided by Marylhurst University . Get Government Awards for Going Green. On a business level, going green can help improve an organization's reputation. Why going green gives your business a competitive advantage. And then you need to make the necessary payments. So ultimately, going green needs the careful balancing of three factors: profit, planet, and people. As with anything in life, choosing to go green has numerous pros and cons. This is important to manufacturers seeking government contracts where green manufacturing standards are often a factor. Going green in business is good for producing cost and time efficiencies in logistics, production, employee head count, and more. 3. Going green takes effort and dedication. Technology and social media have enabled buyers to easily (and publicly) promote or criticize companies for their green practices, or lack thereof. That is, they come to believe that reducing energy usage, minimizing packaging and waste, and so on, will be good for the bottom line. The main competing theory of why companies go green is the theory that it all has to do with profitability. Switching to greener alternatives can also save money because using fewer resources reduces utility costs. 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